Teoxane
Brand refresh proposal for Teoxane, developed as part of a competitive pitch during my time at Agence Babel.
Rooted in the science of hyaluronic acid, the new brand territory draws on fluid molecular forms to express the brand’s commitment to innovation, transparency, and precision. The identity bridges the worlds of advanced medical research and aesthetic care through a refined visual language that is both scientific and aspirational. From the refreshed logo to the broader brand ecosystem, the project establishes a cohesive and contemporary expression of Teoxane’s expertise.
Art Direction, Rebranding, Logo Refresh, Visual Identity
Creative Direction
Laurent Nuyen, Claire Morel
Art Direction
Katelyn Kazan
Visual Identity
Katelyn Kazan
Iconography
Naelle Lam, Katelyn Kazan